Superdrug itself is 100% cruelty free, it's just it's parent company isn't. PETA wouldn't have marked it as leaping bunny certified if they weren't sure that it was 100% cruelty free. It is a real shame that despite Superdrug being cruelty free, the parent company isn't. The Body Shop is also classed as 100% cruelty free even though the parent company isn't. PETA still classes them as 100% cruelty free as the company on it's own doesn't test on animals at all and PETA will also not mark any brand as leaping bunny certified if they test on animals in any way, shape or form.
It is confusing though that the parent company of both companies do still test on animals as it doesn't make sense for one to test on animals but not the other. However I am glad that Superdrug itself does not test on animals as their products are excellent! Comparing the two in regards to their policies and putting them in the same category is kind of like comparing a mother and daughter and putting them in the same category even if they don't have the same policies. Like, I personally won't eat meat whereas my mum will so when I prepare her meals sometimes I have to interact with the meat, however that doesn't make me not 100% vegetarian. So the Superdrug/The Body Shop do interact with the parent companies, but they clearly do not have the same policies if you get what I mean?
Reading through my comment I understand that it sounds slightly standoffish or rude however it wasn't supposed to sound like that at all, I just wasn't sure how else to word it haha [emoji12]